Trimble
Enhancing Communication: Driver Messaging Integration UI Design
Website
Project Detail
Interactive Digital Factsheet for
Trimble × ZeKju Integration
Role
UI/ UX Designer
Visual Layout Designer
Icon Illustrator
Duration
July 2025
(2 days)
Tools
Foleon
Illustrator
Brief
Design a digital interface and content layout to promote the ZeKju and Transporeon integration, helping Trimble demonstrate how drivers, dispatchers, and yard operators benefit from app-free messaging tools. In collaboration with Trimble EU for regional outreach.
Overview
This project simplifies a complex logistics workflow into an engaging, interactive digital presentation. The visual design supports real-time messaging, visibility, document exchange, and compliance, all while maintaining Trimble’s branded style and clarity across devices.
Solution
I designed a series of modular UI layouts using the Foleon platform, integrating brand-approved fonts, visuals, and iconography. Each section was tailored to highlight product benefits, process flows, and value points for all user types (drivers, dispatchers, and yard operators).
Research
Target Audience
Truck Drivers, Shippers, Dispatchers, Freight Forwarders
Logistics professionals seeking simple, mobile-first communication solutions to streamline operations, enable real-time updates, and enhance supply chain visibility.
User needs
Understand how the ZeKju integration works
Visualize the communication flow
Access a structured, digestible explanation of benefits
User goals
Get real-time updates
Improve driver communication with dispatcher
Minimize delays and paperwork
User frustrations
App fatigue from needing multiple tools
Confusing process steps
Lack of transparency across logistics systems
Insights
Understanding Logistics Communication Challenges
App fatigue & fragmented tools
Many drivers prefer not to install new apps. ZeKju works through WhatsApp, Telegram, or Viber (no downloads required). Onboarding takes less than 30 seconds
Drivers prefer familiar chat workflows
Drivers consistently describe ZeKju as “just chat like with friends.” The familiarity of messenger apps enhances usability and acceptance, making logistics communication feel effortless rather than burdensome
Multilingual Messaging Enhances Inclusivity
With real-time translation across 24 languages, ZeKju breaks down language barriers in international logistics teams. Drivers and dispatchers benefit from clearer, automated communication without language friction
Communicate multi-step integration clearly
Custom “How It Works” diagram
with 6-step icons
Need & Solution
Visually guide users through
benefits and process
Numbered UI with arrows and
mobile-style visuals
Goal
Create a cohesive, branded digital experience
Spotlight on benefits through icon-led sections
Create an intuitive, modern layout that improves understanding of Trimble's ZeKju integration and increases engagement with logistics professionals
Design
Design System
Font
Color
Tone of Voice
Optimistic
Informative
Approachable
UI Icons
Illustrator
Driver Location Sharing & Arrival Confirmation
Supports the key feature: App-free digital communication
Function
Location Sharing
Visualizes how drivers can share location via familiar apps
Dispatcher Interface with Key Feature Stack
Supports the key feature: Built-in Translation, Real-Time ETA Alerts, POD Collection
Function
Role-Based Features
Breaks down features into role-relevant modules
This UI visual that I created demonstrates a seamless driver interface where arrival is confirmed through a messaging app. It highlights real-time geolocation and communication simplicity without requiring an app install.
Free Messaging Tools
Use messaging-style UX to emphasize app-free integration
This layout that I made visualizes the dispatcher experience by stacking functional cards next to a smiling user. Each card represents a system capability using icons and color-coded strips.
Canvas size:
1400×1400 px
Main UI elements:
Floating feature cards with icons (Bell, Truck, Location, Document, Currency)
Language dropdown with globe icon
Profile of a dispatcher at a modern workstation
Style:
Minimalist cards with soft shadows, slight blur for hierarchy
Icons use line-style consistent with Trimble visual library
Color codes: blue (ETA/location), green (finance), light gray (messaging/docs)
Canvas size:
1400x1400 px
Main UI elements:
Green speech bubble with “Send location” action
Embedded map card with checkmark confirmation
Real-world background photo (driver with tablet, in logistics setting)
Style:
Rounded edges and soft drop shadows to match Trimble’s clean/minimal aesthetic
Modern UI speech bubble styled like WhatsApp/Telegram interactions
Neutral and branded color palette (green, blue-gray, white)
Dashboard Simulation
Mimics an interface dashboard in visual form
"How Does It Work?" Flow Diagram
Mobile-Friendly
Reinforces mobile-first messaging for driver
Language Accessibility
Inclusive communication with a visible language dropdown
I created a clean, intuitive process flow diagram to explain the full data communication cycle between shippers, carriers, drivers, ZeKju, and the Transporeon platform.
My Contribution:
Designed custom step-by-step icons based on Trimble’s visual guidelines, each placed inside white circular containers with subtle drop shadows to enhance clarity and maintain a clean, minimalist aesthetic.
Built a linear directional flow using arrows to guide the user naturally through each interaction step.
Applied a numbered structure (01–06) with color-coded visual cues (e.g., driver app, data packets) to reinforce sequence and improve scannability.
The layout effectively transforms a technical integration into a visually accessible and easy-to-follow experience.
Final Design
Click me!
Check out the live prototype in any devices!
(mobile, tablet, or desktop)
Discovered
Visual storytelling through step-by-step flows and modular cards made complex logistics much easier to understand for different user roles.
Learned
Designing responsively across devices pushed me to think in flexible layouts, while working within Trimble’s brand system taught me how to stay creative within guidelines.
Takeaway
Clear structure and simple visuals are powerful, especially when turning technical workflows into user-friendly, engaging experiences.
Foleon
The final design is a responsive, interactive digital factsheet I created to clearly communicate the Trimble × ZeKju integration. By using modular, card-based layouts and aligning with Trimble’s Presentation design system, I transformed complex logistics into clear, role-specific storytelling—resulting in a cohesive, accessible experience that supports stakeholder engagement and lead generation.